Introducing GROVE England, a new luxury fine-fragrance brand founded by award-winning interior designer Laura Butler-Madden. Bringing her signature aesthetic into the world of fragrance, Laura has created a collection that elevates both your home and your mood. Inspired by nature and designed with elegance, providing a unique foray into natural fine fragrance, offering luxurious, cruelty-free, and non-toxic perfume for the modern scent connoisseur.

A Unique Approach to Natural Fine Fragrance

GROVE England is not just about scent; it is about experiencing beauty in an entirely new way. The brand translates the visual elegance of unscented botanicals into unique perfume compositions, giving them the fragrance they deserve. With ethically sourced, naturally derived ingredients at its core, GROVE England bridges the gap in the luxury fragrance market by offering clean perfume collections that are both sophisticated and sustainable. Each product is consciously produced in small batches in England, reflecting an unwavering commitment to quality and responsibility.

The Anemone Collection: A Celebration of Nature

The debut fragrance, Anemone, is inspired by one of the last flowers to bloom in English gardens. Known for its delicate movement in the breeze, this flower embodies grace, endurance, and natural beauty. The Anemone fragrance captures this essence with an elegant white floral fragrance laced with warm notes of Labdanum and Cedarwood. Soft Chamomile blends with sensual Jasmine and Neroli, creating a deeply grounding and feminine aroma.

The Collection Includes:

• Eau de Parfum (50ml, £120 | Travel size 7.5ml, £24) – A sophisticated botanical perfume with depth and warmth.
• Luxury Hand Wash (500ml, £40) – A blend of soothing Cucumber Extract and uplifting essential oils, including Bitter Orange Leaf and Neroli.
• Body Wash (500ml, £45) – A gentle cleanser enriched with Vitamin B5, Cedarwood, and Neroli for a refreshing experience.
• Bath Oil (100ml, £75) – A nourishing blend of Raspberry Seed, Rosehip, Oat, and Evening Primrose oils for ultimate relaxation.
• Hand & Body Lotion (500ml, £50) – Infused with Oat and Apricot oils, organic Shea Butter, and soothing Calendula.
• Hand Cream (85ml, £35) – A luxurious, softening formula with Avocado, Shea Butter, and Sweet Almond Oil.
• Perfume Candle (260g, £58) – A home fragrance that enhances the ambience with soft white florals, Cedarwood, and Labdanum.

Frequently Asked Questions

What makes GROVE England different from other luxury fragrance brands?
GROVE England reimagines fine fragrance by translating the beauty of unscented botanicals into unique perfume compositions. The brand is dedicated to using naturally derived ingredients, creating a truly clean perfume that stands out in the market.

Are GROVE England products vegan and cruelty-free?
Yes, all products are 100% vegan and cruelty-free, ensuring that no harm comes to animals in the production process.

Are the products free from harmful chemicals?
Absolutely. Every skin product is formulated without parabens, sulphates, or synthetic colours, making them safe and gentle on the skin.

Where is GROVE England based?
GROVE England is proudly produced in small batches in England, ensuring quality craftsmanship and ethical sourcing.

What inspired the Anemone collection?
The collection is inspired by Laura Butler-Madden’s admiration for the Anemone flower, its grace, and its seasonal beauty. The scent has been crafted to bottle the joy of seeing these delicate flowers dance in the autumn breeze.

Key Highlights of GROVE England

• A new luxury fragrance brand created by award-winning interior designer Laura Butler-Madden.
• Naturally derived fine fragrances inspired by nature’s beauty.
• A commitment to sustainability, with responsibly sourced, recyclable packaging.
• Vegan, cruelty-free, and non-toxic perfume collections.
• A unique olfactory experience that gives unscented botanicals the fragrance they deserve.
• Consciously crafted in small batches to ensure quality and exclusivity.

Experience GROVE England

GROVE England is more than just a fragrance brand; it is an invitation to slow down, embrace nature’s beauty, and surround yourself with scents that uplift and inspire. Whether it’s through a clean perfume, a luxury hand wash, or a natural fragrance for your home, promising an experience of elegance and serenity.

Discover the Anemone collection and more at www.grove-england.com and follow @grove_england for the latest updates on upcoming seasonal fragrances.